The first thing you need to do to get readers to read your posts is to write catchy blog post titles.
So what is a catchy blog post title and why is it important?
If you search anything on Google, the search engine will show you tons of source for your searched topic. Which will you read first?
Of course, that gets your attention most.
And it is the catchy post title which gets your attention most.
So, if you want to get readers to read your posts, it is important to write catchy post titles.
Another thing, you know that you’ve written good posts for your blog but those aren’t getting readers. So, you’ll be frustrated. Because you will think your writing skill is not good enough to get readers.
Sound familiar with this situation?
Then give attention to your blog post titles.
In this post, I’ll share 10 tips to help you get out of this situation.
10 Tips to Write Catchy Blog Post Titles That Get Clicks
I don’t always try to write catchy post title. Because, I sometimes write only for my existing readers, not for getting readers. So, you don’t always have to write catchy blog post titles. But try to make most of your blog post title catchy.
Here are the tips…
1. Make Your Blog Post Title Specific And Clear
A few days ago, I liked a Facebook page of an online news site. Their post titles are something like “the boy is going to the jungle, you can’t imagine why” (I didn’t use exact title here). After reading the post, I didn’t find anything that I can’t imagine.
Though this title is catchy, that is not clear and specific. After reading the title you don’t get any idea about the article.
So, the first thing is to make a catchy post title is to make it clear and specific. So that your readers can imagine what they’ll get from your post.
Take this post title for example – you’ll get a pretty clear idea after reading the title and it is also very specific.
2. Try to Use Numbers in Your Post Title
I don’t know why people engage with numbers. But, it is human nature.
So, it is now an open secret to use numbers in post titles to get more readers to read your post.
For example, In this post’s title, I use “10” to make the title more catchy.
I can write this title as “tips to write blog post titles” or “how to write blog post titles”.
But those titles are pretty simple and don’t have the ability to entice readers to click on it. But, using the number “10” makes the title more catchy and enticing.
3. Try to Use Power Words in Your Post Title
Power words are really powerful to get clicks on post titles.
What are the power words?
Power words are those which give titles some extra power. Such as amazing, powerful, strong, must-have, etc.
Take this post title for example. I’ve used the word “actionable“.
Even without this word, the post title makes its message clear. But using this word made the title more catchy and enticing.
Read More: 600+ Power Words That’ll Pack Your Writing with Emotion (SmartBlogger).
4. Try to Use Why, When, Where, How, in Your Blog Post Titles
Why, when, where, how – these are trigger words.
People search online for the solution to their problem. Such as, “how to do something”, “When to get something” etc.
If you don’t want to use “Number” then try to use these trigger words in your blog post title.
Let’s see, how we can make this post title catchy if we don’t want to use numbers.
“Why is it important to write catchy blog post titles and how to do that?”
Doesn’t it serve its purpose?
I think you got the idea of how to use trigger words in your blog post titles.
5. Keep your blog post titles short
Try to keep your blog post title under 60 characters.
At least, try to express your message clearly within this character limit. Because Google will cut out the rest beyond the character limit.
6. Make your post title actionable
When we read any noble or fiction, we don’t expect anything to do after reading that.
But when people read your blog post, they want to do something after reading the post.
So, whenever possible try to make your blog post title actionable to get readers to click on that.
For example, see this post title. I use the word “Actionable” to make the title more catchy.
7. Use proper suffix in your blog post titles
To use proper suffixes in your blog post titles, you need to know, why people will read your post.
For example, why you are reading this post.
Because you want to get readers to click on your post titles.
So I use the sentence “That Get Clicks” in this post title.
So, whenever possible try to use an enticing suffix in your blog post titles.
8. Don’t make your post title mysterious
You don’t know your readers’ expectation.
If you make your post title mysterious, people may read your post.
But if your post doesn’t meet their expectation, they will leave your blog immediately and will never come back.
It can be harmful to your blog.
So, don’t be mysterious with your blog post title. Give your readers a clear idea of what they will get after reading the post.
9. Use proper keywords in your post title
Keywords are those which we use to find something online.
What if you use a word for Searching a thing online, but the majority of people use different words for Searching the same thing.
For example, I use a keyword “blog post title” for this post. But, if the majority of the people search for “blog article title” then I’ll lose many readers.
So always use a proper keyword in your blog post titles. You can use a free tool Google keyword planner to find proper keywords.
10. Use title generating tools
If you are having a really hard time to write your blog post title you can use the following free online tools.
- SEOPressor’s Title Generator
- CoSchedule’s Headline Analyzer
- Hemingway Sharethrough Headline Analyzer
You don’t have to use all the tips in a blog post title to make that catchy. Just use which tips suit best.
You just need to practice to write perfect post title and over time you’ll be a master on it.
What’s your strategy to come up with catchy blog post titles? Please share in the comments below…
Editor’s Note: This post was originally published on Sep 2017 and has been completely revamped and updated for accuracy and comprehensiveness.